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Social Media Audit Roadmap

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  The Ultimate 5-Step Social Media Audit Roadmap Social media is constantly changing, and your strategy should change too. A  social media audit  can help you determine if your marketing strategy is working. There are many ways to do an audit but choose a simple method that will give you useful insights. If your social media efforts are not producing the desired results, consider changing your focus through data collection to improve results. What is a Social Media Audit? A social media audit evaluates media accounts to evaluate performance, content material, target market engagement, logo consistency, and competitor activity. It facilitates you to enhance your approach and boost your online presence.   Social Media Audit vs SWOT Analysis A social media audit looks at how well a business is doing on social media. It examines things like follower increase, engagement quotes, and how the content is performing. SWOT Analysis  is a much broader tool that evaluates a business’s ordinary rol