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7 Common Mistakes to Avoid When Hiring Professional SEO Services

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7 Common Mistakes to Avoid When Hiring Professional SEO Services Professional SEO service involves optimizing your website to rank higher in search engine results pages (SERPs). Search engine optimization (SEO) involves improving various aspects of your website, such as its design, content, structure, and technical performance. A well-executed SEO campaign can help increase organic traffic and improve user engagement metrics like bounce rate and time on site. Some of the essential elements of an expert SEO service include the following: 1. Keyword study Any good SEO campaign is built on thorough keyword research. In-depth keyword research will be done by your expert SEO service provider to find profitable keywords that apply to your company. 2. On-Page Optimization Many parts of your website can be optimized as part of on-page optimization to make it more search-engine friendly. This entails improving the meta tags (title tags and descriptions), header tags (H1s and H2s), internal lin