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How to grow your business with App Store Optimization (ASO)?

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Mobile App for Your Business – The Need of the Hour Why Embracing digital transformation has become the need of the hour for business enterprises to meet changing business and market requirements. A survey conducted by McKinsey revealed that more than 77% of CIOs are favouring the mobile-first approach to digital transformation. Having more than 6.648 billion smartphone users worldwide, thus unfolding new Avenues for Businesses. Mobile applications have now become the driving force of prosperity and success for small- and large-scale enterprises.  As every business aims to increase its audience base, brand popularity, sales, and revenue generation, mobile applications have become the perfect solution that multiples growth opportunities and generates hefty revenues. Developing and launching mobile applications is an amazing way to grow and expand the business! Climbing the App Store Rankings: Speaking of having a mobile application for a business, building, testing, and publishi